Why Your Business Needs A Mural
Commercial buildings are often an afterthought when it comes to art, and as a muralist, I see this as a missed opportunity. Large spaces often feel underwhelming if there is nothing to catch your eye or invoke a positive feeling or even energize you. Creativity is also important to any business, if you’re lacking creativity in your workspace or living space, it is time for a change. A mural can be the perfect way to start thinking creatively and capture or lure the right people to your establishment.
Check Out Business Case Behind Murals on Commercial Buildings
Murals Are Good For Engagement
A mural can be a smart and cost-effective way to improve your building’s appearance. Hiring a muralist to paint your walls is always going to be less expensive than buying and hanging large framed canvases. It’s not just cheaper; it’s longer-lasting and an exciting feature to add to your business. Murals are designed specifically to transform an otherwise boring wall and revamp your brand or business. Murals are also great because they can withstand the weather.
Murals are also a great way for businesses to interact with their community and engage them through art. Art is all around us, you can find it in homes, at work, in museums, and pretty much everywhere you look. Art is important to society because it reflects cultural values and collective beliefs and helps to engage the local community.
Murals For Businesses
Businesses should have art in their workplaces because it enhances the working environment for employees and makes them happier, improves productivity, increases creativity, builds better teams, and reduces stress. By having a colorful mural at the workplace, you are creating an environment that is inviting and exciting for people to spend time in every single day.
For a retail business or a restaurant, murals can be a great way to promote your location. With social media being the way most of us communicate now, providing your customers with a photo backdrop is free marketing for you. Having an exciting visual in your space can create a buzz on social media, and encourage people to visit your store or restaurant.
Rea More The Benefits of Workspace Wall Murals
Murals Draw Attention To Your Business
It’s a familiar story. A new restaurant opens, it serves excellent food, but it’s located in a difficult-to-find spot or tucked away in an alleyway. The owner knows the restaurant could use some extra attention for people to find it, so he decides to get some murals painted on the outside of his building.
Murals are an important way to attract attention, especially when compared with less colorful options like buying ad space in a magazine or newspaper. With more people looking at your business on the street, there is more of an opportunity for people to become interested in your products and services. As they say: “The first step is getting customers through the door.”
But what if you don’t have time to go painting a mural on your own? That’s where I come in! My experience in painting and design can help you with the design and paint it, on both interior and exterior surfaces.
Learn More Wall Murals in Restaurant Design & Decor
Murals Give Your Business A Personality
When you add a mural to your restaurant, you’re adding to the overall experience of the space. Murals are an expression of the business’s personality, values, and character, Each one is unique and tells a different story. Adding one to your space will help tell the story of your business and make it stand out from competitors.
As an example, take the mural painted by local Mural artist Coco Nella on a wall on the back patio of Lucky Luke’s Brewery in Palmdale, CA. The image is simple and iconic of their style and it serves as a great backdrop for people enjoying a beer on a hot day. There have been countless photos taken in front of this mural and they even hosted a wedding in front of it!
Murals Spark Social Media Engagement
Looking to create a mural that will attract new customers and generate buzz? A good starting point is to think about how you can make your restaurant more instagrammable.
One of the reasons murals have become so popular in recent years is that they’re an excellent way to get people posting on social media and when people share images of your restaurant online, it means even more people are seeing your business - and that translates into sales. Even if you don’t like social media, it’s a big part of how many consumers choose where to eat, given the sheer number of options available.
Check Out Picture This: Use Mural Art to Up-Level Your Marketing Strategy
